This lavishly illustrated book focuses on some of the finest movie posters ever produced. From the birth of cinema, posters have been a key advertising strategy used by distributors to entice audiences to watch their films. This book showcases posters used to promote feature films from the silent era right through to the present day, in many cases illustrating idiosyncratic advertising campaigns launched in territories beyond that of the feature s country of origin. By choosing films which represent significant stages in the history of world cinema, not just the Hollywood greats but also key works from Europe, Latin America and Asia, the book not only offers a feast of visual styles and designs, but also constitutes a schematic overview of that history.