Name: 101 marketing strategies for accounting, law, consulting, and professional services firms (en Inglés)
Price: 54.71 USD
Availability: InStock
Author: Waugh, Troy
ISBN: 9780471651109

portada 101 marketing strategies for accounting, law, consulting, and professional services firms (en Inglés)

101 marketing strategies for accounting, law, consulting, and professional services firms (en Inglés)

Formato

Libro Físico

Autor

Troy Waugh

Editorial

Wiley

Año

2004

Idioma

Inglés

N° páginas

266

Encuadernación

Tapa Dura

Dimensiones

23.4 x 16.3 x 2.7 cm

Peso

0.50 kg.

ISBN

0471651109

ISBN13

9780471651109

Categorías

Ventas y marketing

101 marketing strategies for accounting, law, consulting, and professional services firms (en Inglés)

Troy Waugh (Autor) · Wiley · Tapa Dura

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Reseña del libro "101 marketing strategies for accounting, law, consulting, and professional services firms (en Inglés)"

"Troy Waugh--'the rainmakers' rainmaker'--has provided a well-designed blueprint for selling professional services that skillfully draws upon his more than thirty years in the field. This practical, highly focused guide to the selling process can help our firms achieve sales successes measured not only by effort but also by bottom-line results."--Howard B. Allenberg, vice chairman and CIO, BDO Seidman, LLP Finally, peerless focus on how to break into all aspects of the selling process and the currents of relationship and buyer development. Learn how to build your personal and firm business more successfully. Covers the process of relationship and buyer development. Provides proven strategies from hundreds of the world's successful firms. Order your copy today!