Name: Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible (en Inglés)
Price: 41.60 USD
Availability: InStock
Author: Kyle Gray
ISBN: 9781945884207

Formato

Libro Físico

Autor

Gregory V. Diehl

Prefacio de

Kyle Gray

Editorial

Identity Publications

Idioma

Inglés

Encuadernación

Tapa Dura

Dimensiones

23.1 x 15.7 x 2.3 cm

Peso

0.52 kg.

ISBN13

9781945884207

Categorías

Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible (en Inglés)

Gregory V. Diehl (Autor) · Kyle Gray (Prefacio de) · Identity Publications · Tapa Dura

Libro Nuevo Importado

Envío: 21 a 28 días háb.

$ 69.34$ 41.60

-40%

Costos de importación incluídos en el precio ✅

Libro Nuevo

Quedan más de 100 unidades

$ 41.60

Llega entre el 27 Jul y el 07 Ago a Quito, Pichincha. Seleccionar ubicación

Agregar a lista de deseos

Reseña del libro "Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible (en Inglés)"

Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing--brand identity. Does yours stand out from the crowd? With a decade of experience studying businesses across the world, Diehl has unlocked the key to creating innovative brand identities and distinct business stories. In Brand Identity Breakthrough, you and your small business will learn how to develop a strong brand identity by combining your personality and values with the functionality of your products, becoming an irreplaceable brand and company. Whether you lead a growing company, or are just starting out, Brand Identity Breakthrough will give you a smarter way to think about product development flow, branding, brand mapping strategy, and business model generation. With proven, and well-organized logic, it will set you on the path to selling more--and at higher prices--giving the customers exactly what they want and sending your profits through the roof. In Brand Identity Breakthrough, you will learn...-How to incorporate a unique selling proposition into your branding -The best methods for selling products to customers as a small business -How to use business storytelling to sell products in both physical and online marketplaces Table of ContentsSection I: Why Identity Matters Chapter 1: Can You Tell a Good Story? (The Importance of Business Storytelling) Chapter 2: When Good Ideas Fail Chapter 3: Why Entrepreneurs Fail to See Their Own Value Chapter 4: Why Others Fail to See Your ValueSection II: Creating Your Brand Identity Chapter 5: Uncovering Your Core Values Chapter 6: Developing a Unique Selling Proposition Chapter 7: Crafting Your Personality Profile Chapter 8: Knowing Your Target AudienceSection III: Telling Your Story to the World Chapter 9: How to Sell Who You Are (Your Brand Identity as a Sales Pitch) Chapter 10: How to Speak with Clarity, Authority, & Authenticity Chapter 11: How to Display Your Character Through Writing Chapter 12: How to Educate Your Audience About Your Brand IdentitySection IV: Brand Identity Case Studies Case Study #1: Rebranding a Whole Industry's Adversarial Image Case Study #2: Pre-Seeding a Two-Sided Marketplace for Launch Case Study #3: Turning a Charitable Project into a Profitable Movement Case Study #4: Skyrocketing a Personal Brand through Narrative Focus Case Study #5: Embracing Personality in a Technical NicheSection V: Resources for Prospective Entrepreneurs Appendix 1: Entrepreneurial Terms Defined Appendix 2: 50 Useful Starting Questions for New Entrepreneurs Appendix 3: Making Money Online

Kyle Gray

(Prefacio de)

Ver Página del Autor

Kyle Gray (Glasgow, Escocia, 1988) es un autor y maestro espiritual escocés reconocido internacionalmente como uno de los expertos en ángeles más jóvenes y destacados del mundo. Su enfoque moderno y accesible hacia la espiritualidad lo ha convertido en una figura influyente dentro del ámbito del crecimiento personal y la conexión espiritual. A lo largo de su carrera, Gray ha publicado numerosos libros de éxito, entre los que sobresalen Guerreros de la luz, Las alas del perdón, Ángeles y números, Maestros divinos, sabiduría antigua, Ángeles y ancestros y Oráculo de los ángeles guía. Sus obras, traducidas a múltiples idiomas, han llegado a lectores de todo el mundo y han sido aclamadas por su capacidad para acercar el mundo espiritual a personas de todas las edades y culturas.

Gray ha sido reconocido como autor superventas internacional y sus publicaciones han alcanzado acuerdos editoriales en más de cien países. Además, ofrece mensajes semanales de inspiración a decenas de miles de personas, consolidándose como una de las voces más influyentes en el ámbito de la espiritualidad moderna.

Ver menos