Name: Business Research Reporting (en Inglés)
SKU: 56608330
Price: 27.06 USD
Availability: InStock
Author: Clippinger, Dorinda
ISBN: 9781631574191

portada Business Research Reporting (en Inglés)

Formato

Libro Físico

Autor

Dorinda Clippinger

Editorial

Business Expert Press

Idioma

Inglés

N° páginas

204

Encuadernación

Tapa Blanda

Dimensiones

22.9x15.2x1.1 cm

Peso

0.28 kg.

ISBN13

9781631574191

Categorías

Comunicación y presentación empresarial

Business Research Reporting (en Inglés)

Dorinda Clippinger (Autor) · Business Expert Press · Tapa Blanda

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Reseña del libro "Business Research Reporting (en Inglés)"

Business Research Reporting addresses the essential activities of locating, collecting, evaluating, analyzing, interpreting, and reporting business data. It highlights the value of primary and secondary research to making business decisions and solving business problems. It aims to help business managers, MBA candidates, and upper-level college students boost their research skills and report research with confidence. This book discusses primary data collection, sampling concepts, and the use of measurement and scales in preparing instruments. Also, this book explores statistical and non-statistical analysis of qualitative and quantitative data and data interpretation (findings, conclusions, and recommendations). The author shows how to locate, evaluate, and extract secondary data found on the web and in brick-and-mortar libraries, including optimized searching, evaluating, and recording. Plus, the book demonstrates how to avoid copyright infringement and plagiarism, use online citation software, and cite sources when writing and presenting. Two glossaries-one each for primary and secondary research-round out the content. Business Research Reporting can be your go-to guidebook for years to come. Reading through it in a couple of hours, you can pick up ample information to apply instantly. Then keep it handy and refer to it in your ongoing research activities.