Name: Corporate Entrepreneurship and Sustainability: A Case Study Collection (en Inglés)
SKU: 64473657
Price: 155.83 USD
Availability: InStock
Author: Cheah Sarah Lai-Yin,Zhi Joshua Ng Jun
ISBN: 9781032983196

portada Corporate Entrepreneurship and Sustainability: A Case Study Collection (en Inglés)

Corporate Entrepreneurship and Sustainability: A Case Study Collection (en Inglés)

Formato

Libro Físico

Editorial

Routledge Chapman Hall

Autor

Cheah Sarah Lai-Yin,Zhi Joshua Ng Jun

Idioma

Inglés

N° páginas

168

Encuadernación

Tapa Dura

ISBN13

9781032983196

Corporate Entrepreneurship and Sustainability: A Case Study Collection (en Inglés)

Cheah Sarah Lai-Yin,Zhi Joshua Ng Jun (Autor) · Routledge Chapman Hall · Tapa Dura

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Reseña del libro "Corporate Entrepreneurship and Sustainability: A Case Study Collection (en Inglés)"

This book provides detailed case studies exploring how industry-leading organizations are integrating corporate innovation and sustainability initiatives.The book first introduces the difficulties and importance of managing innovation within established organizations. It identifies five themes key for organizations seeking to future-proof their business: external drivers in the business environment, structures for corporate entrepreneurship, modes of collaboration, sustainability as a lever for innovation, and performance management. It then provides detailed case studies of how companies across diverse sectors, such as banking, shipping, and real estate, made the choice between short-term profit and future-proofing their business. Cases are written such that they can be used independently, and a storytelling approach is used so that readers may apply the conceptual frameworks and see how theories are translated into practice. Detailed teaching notes are available for instructors, each containing a sample lesson plan, six discussion questions, suggested answers, and further readings.A useful teaching resource for instructors and students in corporate entrepreneurship, corporate innovation, and strategic foresight.