Name: Digital Communication in French and uk Political Elections. Fake News, Targeted ads and Social Medias (en Inglés)
Price: 41.91 USD
Availability: InStock
Author: Raphael Saint Bris
ISBN: 9783668618350

portada Digital Communication in French and uk Political Elections. Fake News, Targeted ads and Social Medias (en Inglés)

Digital Communication in French and uk Political Elections. Fake News, Targeted ads and Social Medias (en Inglés)

Formato

Libro Físico

Editorial

Grin Verlag

Autor

Raphael Saint Bris

Idioma

Inglés

N° páginas

Encuadernación

Tapa Blanda

ISBN13

9783668618350

Digital Communication in French and uk Political Elections. Fake News, Targeted ads and Social Medias (en Inglés)

Raphael Saint Bris (Autor) · Grin Verlag · Tapa Blanda

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Reseña del libro "Digital Communication in French and uk Political Elections. Fake News, Targeted ads and Social Medias (en Inglés)"

Diploma Thesis from the year 2017 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 13, language: English, abstract: This little dissertation aimed to compare French conservative and British sensationalistic communication practices during political campaigning through an analysis of the political communication history in both countries, a reminder of fundamental political communication notions and a focus on the modern use of digital communication over last presidential elections. Then, the objective was to understand the influence of fake news, targeted ads and social medias on the communication methods used by the politicians through a comparison of different studies conducted on this topic and an analysis of a focus group debate between five millennials of both French and British nationalities.