Name: Gen x: The x Factor for Growth (en Inglés)
SKU: 64232468
Price: 47.83 USD
Availability: InStock
Author: Dugan Mary Ellen,Fitzgerald Julia

portada Gen x: The x Factor for Growth (en Inglés)

Gen x: The x Factor for Growth (en Inglés)

Formato

Libro Físico

Editorial

Redwood Publishing, Llc

Autor

Dugan Mary Ellen,Fitzgerald Julia

Idioma

Inglés

Encuadernación

Tapa Dura

ISBN13

9781966333074

Gen x: The x Factor for Growth (en Inglés)

Dugan Mary Ellen,Fitzgerald Julia (Autor) · Redwood Publishing, Llc · Tapa Dura

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Reseña del libro "Gen x: The x Factor for Growth (en Inglés)"

UNLOCKING THE $2.4 TRILLION GEN X OPPORTUNITYGen X: The X Factor for Growth shines a spotlight on the 65 million Americans born between 1965 and 1980-an overlooked powerhouse with $2.4 trillion in annual spending power. Representing over 30% of the workforce, Gen Xers juggle funding their kids' education, caring for aging parents, and financing everyone's mobile plans. They're also the OGs of technology, shaping the digital revolution from the dot-com era to the rise of AI. And, notably, more than 50% of Fortune 500 CEOs are Gen Xers.So why isn't anyone talking about them?Often dismissed as the "lost generation," Gen X is quietly redefining Work, pioneering new Wealth-building strategies, and driving the Wellness revolution. This book reveals the untapped potential of this dynamic cohort through case studies, data-driven insights, and go-to-market strategies.Discover how Gen Xers' loyalty, adaptability, and purchasing power can transform your business. Gen X: The X Factor for Growth is the guide to leveraging this overlooked economic force for unparalleled impact.It's time to harness the X factor.Note: the hardcover version has full color graphics, while the paperback is a black-and-white version.