portada Innovative Internal Communication: How Creativity, Curiosity and Technology Can Create Lasting Impact (en Inglés)

Innovative Internal Communication: How Creativity, Curiosity and Technology Can Create Lasting Impact (en Inglés)

Formato

Libro Físico

Autor

Joanna Parsons

Editorial

Kogan Page

Idioma

Inglés

N° páginas

256

Encuadernación

Tapa Blanda

ISBN13

9781398616448

Categorías

Comunicación y presentación empresarial
Relaciones públicas

Innovative Internal Communication: How Creativity, Curiosity and Technology Can Create Lasting Impact (en Inglés)

Joanna Parsons (Autor) · Kogan Page · Tapa Blanda

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Reseña del libro "Innovative Internal Communication: How Creativity, Curiosity and Technology Can Create Lasting Impact (en Inglés)"

Embrace innovation and creativity to take your internal communications beyond conventional methods and create lasting impact in your organization. Internal communication is critical for business success, as is innovation. Technological advancements and changing employee expectations are reshaping the workplace, meaning traditional communication methods are no longer sufficient. This book explains how adopting an innovation mindset and placing employees at the forefront can revolutionize your internal communication, enhance employee engagement and ultimately contribute to the achievement of organizational goals. Covering the different obstacles practitioners may face, this book provides practical ways to overcome every challenge in order to free up space for innovation and experimentation in your work. From maximizing impact through psychology and behavioural science, to how to best balance the technology that is available with the human touch, this book takes your communications beyond the basics of best practice and onto the next level of effective communication. In this hands-on book, learn how you can drive change in your organization and encourage a culture of continuous learning and improvement, ensuring that your internal communications can continue to adapt to meet evolving employee expectations.