Name: Jurriaan Schrofer 1926-1990: Graphic Designer, Pioneer of Photo Books, art Director, Teacher, art Manager, Environmental Artist (en Inglés)
Price: 58.77 USD
Availability: InStock
Author: Jurriaan Schrofer
ISBN: 9789078088707

portada Jurriaan Schrofer 1926-1990: Graphic Designer, Pioneer of Photo Books, art Director, Teacher, art Manager, Environmental Artist (en Inglés)

Jurriaan Schrofer 1926-1990: Graphic Designer, Pioneer of Photo Books, art Director, Teacher, art Manager, Environmental Artist (en Inglés)

Formato

Libro Físico

Editorial

Valiz

Autor

Jurriaan Schrofer

Año

2013

Idioma

Inglés

N° páginas

424

Encuadernación

Tapa Blanda

ISBN13

9789078088707

N° edición

Categorías

Diseño de libros

Jurriaan Schrofer 1926-1990: Graphic Designer, Pioneer of Photo Books, art Director, Teacher, art Manager, Environmental Artist (en Inglés)

Jurriaan Schrofer (Autor) · Valiz · Tapa Blanda

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Reseña del libro "Jurriaan Schrofer 1926-1990: Graphic Designer, Pioneer of Photo Books, art Director, Teacher, art Manager, Environmental Artist (en Inglés)"

The Dutch designer and polymath Jurriaan Schrofer (1926-1990) was one of the defining figures in European graphic design in the 1950s-70s. Working across all genres, from public relations brochures to interior design, and from magazines to advertising and alphabets, Schrofer is particularly regarded as a pioneer in the field of photo books and experimental typography. During the 1970s, he also became involved with government art policy and environmental art, and was an especially active force at the Association of Graphic Designers. The design historian Frederike Huygen describes his work as "research into perception, visual effects and the optical illusion of perspective: or the interplay of letterform, pattern and meaning." This monograph tracks Schrofer's career through a set of thematic chapters: his public relations brochures for various corporations; the photo book designs; his work as a cultural ambassador; advertising design; interior design; art policy and education; typographic experiments; and his art works. This monograph provides a full survey of Schrofer's career.