portada make it all about them: winning sales presentations (en Inglés)

make it all about them: winning sales presentations (en Inglés)

Formato

Libro Físico

Autor

Nadine Keller

Editorial

Wiley

Año

2012

Idioma

Inglés

N° páginas

220

Encuadernación

Tapa Dura

Dimensiones

23.4x16.1x2.1 cm

Peso

0.41 kg.

ISBN

1118428374

ISBN13

9781118428375

Categorías

Comunicación y presentación empresarial
Ventas y marketing

make it all about them: winning sales presentations (en Inglés)

Nadine Keller (Autor) · Wiley · Tapa Dura

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Reseña del libro "make it all about them: winning sales presentations (en Inglés)"

Debunks the myths of the traditional rules of presentations In today's commodity-based marketplace it is harder than ever to differentiate even the most superlative services and products. The sales presentation provides the most powerful opportunity to do so. Make It All About Them reveals the truth behind the traditional rules of presentations and offers sales professionals a new way forward. It explains why focusing on three key points trumps a presentation full of details, why plain English always wins over jargon, why the audience doesn't need to know how important you are but how important they are, and other effective tactics. Provides quick and useful concepts and tools to help salespeople break through the "we have always done it this way" mentality that is so prevalent in corporate America Author Nadine Keller is founding partner of Precision Sales Coaching & Training with more than twenty-five years of experience in sales and sales leadership coaching and consulting This unique approach will allow you to deliver a winning presentation every time by making it all about your audience.