Name: Methods and Tools for Creative Competitive Intelligence (en Inglés)
SKU: 48929320
Price: 183.69 USD
Availability: InStock
Author: Goria, Stéphane
ISBN: 9781786301635

portada Methods and Tools for Creative Competitive Intelligence (en Inglés)

Methods and Tools for Creative Competitive Intelligence (en Inglés)

Formato

Libro Físico

Autor

Stéphane Goria

Editorial

Wiley-Iste

Idioma

Inglés

N° páginas

272

Encuadernación

Tapa Dura

Dimensiones

23.6x15.2x1.8 cm

Peso

0.52 kg.

ISBN13

9781786301635

Categorías

Cultura popular

Methods and Tools for Creative Competitive Intelligence (en Inglés)

Stéphane Goria (Autor) · Wiley-Iste · Tapa Dura

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Reseña del libro "Methods and Tools for Creative Competitive Intelligence (en Inglés)"

"Creative competitive intelligence" is an information-seeking and monitoring activity of an information environment for the purpose of creativity and innovation. It involves the process leading up to the development of an informational supply adapted to the inspiration of creative or innovative personnel. This dynamic aims for the recognition of novelties (ideas, products, technologies, etc.), the identification of new players in the world of creation and innovation, and the identification of forgotten or neglected developmental paths. This book is aimed at readers who already have some experience of innovation and who are now looking for new ways to discover new products under development, anticipate the design of future products, identify unexplored tracks of inventions, develop and analyze innovation strategies, or recognize the emergence of budding artists.