portada Rupert Murdoch: A Reassessment (en Inglés)

Rupert Murdoch: A Reassessment (en Inglés)

Formato

Libro Físico

Autor

Rodney Tiffen

Editorial

NewSouth Books

Idioma

Inglés

N° páginas

384

Encuadernación

Tapa Blanda

Dimensiones

23.1x15.2x3.3 cm

Peso

0.50 kg.

ISBN13

9781742233567

Categorías

Biografía: negocios e industria

Rupert Murdoch: A Reassessment (en Inglés)

Rodney Tiffen (Autor) · NewSouth Books · Tapa Blanda

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Reseña del libro "Rupert Murdoch: A Reassessment (en Inglés)"

Rather than focusing on particular aspects of Rupert Murdoch's personality or career, this comprehensive biography traces the whole of the Australian media tycoon's business trajectory, the entrepreneurial strategies that led to his early successes, and his later exercises of monopolistic power. It examines the development and evolution of his business, political, and journalistic ideas over the six decades he has been running an increasingly powerful company, inquiring as to whether the trends and patterns in his behavior and beliefs have changed or remained the same. Where Murdoch's political ideas specifically are concerned, the book dissects these, the relish with which he approaches political campaigning, and the way he has leveraged political support into policy outcomes that favor his business. In offering a well-rounded portrait of Rupert Murdoch, media scholar Rodney Tiffen argues that, at times, Murdoch's influence has been overestimated.