portada The Complete Guide to Book Marketing (en Inglés)

The Complete Guide to Book Marketing (en Inglés)

Formato

Libro Físico

Autor

David Cole

Editorial

Allworth

Idioma

Inglés

N° páginas

235

Encuadernación

Tapa Blanda

Dimensiones

22.4x15.5x1.6 cm

Peso

0.44 kg.

ISBN

1581153228

ISBN13

9781581153224

Categorías

Creación literaria y guías de creación literaria
Aprendizaje de lenguas: destrezas de escritura
Edición y comercio del libro

The Complete Guide to Book Marketing (en Inglés)

David Cole (Autor) · Allworth · Tapa Blanda

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Reseña del libro "The Complete Guide to Book Marketing (en Inglés)"

With an intense focus on strategy that won't be found in any other guide, this invaluable resource will be of immediate help to publishers, authors, and most anyone who wants to succeed in the publishing industry.Completely updated and expanded with an enhanced focus on selling outside traditional channels, The Complete Guide to Book Marketing features systematic, results-oriented approaches to reaching the largest amount of readers for the least amount of money. Readers will find no-nonsense advice for building a publishing identity, cultivating feedback from your audience, and implementing an effective publicity campaign. This new edition also features a brand-new section on marketing to the lucrative education market, as well as new information on e-book marketing, print-on-demand, and marketing backlist and reprint titles. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.