Name: Cross-Cultural Competence (en Inglés)
SKU: 56067562
Price: 89.97 USD
Availability: InStock
Author: Slawomir Magala (Rotterdam School Of Management Erasmus University The Netherlands)

portada Cross-Cultural Competence (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Slawomir Magala (Rotterdam School Of Management Erasmus University The Netherlands)

Idioma

Inglés

N° páginas

240

Encuadernación

Tapa Blanda

ISBN13

9780415349666

Cross-Cultural Competence (en Inglés)

Slawomir Magala (Rotterdam School Of Management Erasmus University The Netherlands) (Autor) · Routledge · Tapa Blanda

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Reseña del libro "Cross-Cultural Competence (en Inglés)"

Cross-cultural management is a crucial challenge for the successful development of international business, yet it is often badly understood and poorly implemented. Misunderstandings arise as culture affects both individuals and organizations, yet attempts to understand, explain and interpret these differences have often been hidden between a welter of conflicting theories and paradigms. This book is a much-needed guide to the theory and practice of cross-cultural management. It focuses on four key areas: the language connection the global connection the management connection the multimedia connection. Using an innovative approach combining theory, tool-kits and applications, it takes a fresh look at this complex topic, investigating the recognition of cross-cultural differences, accounting for them in managerial communications, and bridging them in a variety of negotiations, interactions and collaborative projects.