Name: Genre Variation in Business Letters: Second Printing (en Inglés)
SKU: 57956612
Price: 136.35 USD
Availability: InStock
Author: Gotti, Maurizio ; Gillaerts, Paul ; Gotti, Maurizio

portada Genre Variation in Business Letters: Second Printing (en Inglés)

Genre Variation in Business Letters: Second Printing (en Inglés)

Formato

Libro Físico

Editorial

Peter Lang Group Ag, International Academic P

Autor

Gotti, Maurizio ; Gillaerts, Paul ; Gotti, Maurizio

Idioma

Inglés

N° páginas

416

Encuadernación

Tapa Blanda

Dimensiones

22.9x15.2x2.2 cm

Peso

0.56 kg.

ISBN13

9783039116812

N° edición

0002

Categorías

Inglés
Lingüística
Enseñanza y aprendizaje de idiomas: segunda lengua o lengua adicional
Economía

Genre Variation in Business Letters: Second Printing (en Inglés)

Gotti, Maurizio ; Gillaerts, Paul ; Gotti, Maurizio (Autor) · Peter Lang Group Ag, International Academic P · Tapa Blanda

Libro Nuevo Importado

Envío: 25 a 32 días háb.

$ 247.91$ 136.35

-45%

Costos de importación incluídos en el precio ✅

Libro Nuevo

Quedan 10 unidades

$ 136.35

Llega entre el 29 Sep y el 13 Oct a Quito, Pichincha. Seleccionar ubicación

Agregar a lista de deseos

Reseña del libro "Genre Variation in Business Letters: Second Printing (en Inglés)"

The focus of this volume is on the business letter genre, a seminal and widely used genre in business communication. Since the introduction of the Internet, interest in this genre has increased once again, because of the digital format of the letter. E-mail has partially taken over the multiple functions of the traditional business letter and bypassed, again partially, the fax. However, the letter has also survived in its written form. Since the 1990s, genre theory has been receiving a lot of attention, both in academic and pedagogical circles. Discourse analysts have increasingly discovered the importance of the genre concept for the understanding of discourse. Not only do we get a better understanding of the linguistic characteristics (register, lexico-grammatical features) of texts, but we also become aware of their macrostructures which appear to be organised according to genre expectations and conventions rooted in the socio-cultural context. This evolution is also reflected in the different research approaches to the business letter, as shown by the various chapters of this volume.