Name: Measuring Customer Service Effectiveness (en Inglés)
Price: 239.30 USD
Availability: InStock
Author: Cook Sarah
ISBN: 9780566085383

portada Measuring Customer Service Effectiveness (en Inglés)

Measuring Customer Service Effectiveness (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Cook Sarah

Idioma

Inglés

N° páginas

174

Encuadernación

Tapa Dura

ISBN13

9780566085383

Measuring Customer Service Effectiveness (en Inglés)

Cook Sarah (Autor) · Routledge · Tapa Dura

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Reseña del libro "Measuring Customer Service Effectiveness (en Inglés)"

Good customer service may be seen as a crucial asset for most organisations. But how do you know that you are delivering good customer service both externally and internally and, more importantly, delivering it to meet and exceed your customers' expectations? Customer service is an intangible thing, it is perishable and it is personal, so measuring it can be complicated and less than straightforward. Help is at hand. Sarah Cook's down-to-earth guide provides the rationale behind measuring service effectiveness externally and internally and explains the measurement process, from preparation to managing the results. The book also includes an exploration of the various techniques open for measuring effectiveness and how to use them. Utilising her consultancy experiences the author has ensured that there is plenty of ready-to-use materials to enable you to start measuring your own organisation's service effectiveness straight away.