Name: Introducing Business English (Routledge Introductions to English for Specific Purposes) (en Inglés)
Price: 65.30 USD
Availability: InStock
Author: Catherine Nickerson
ISBN: 9781138016316

portada Introducing Business English (Routledge Introductions to English for Specific Purposes) (en Inglés)

Formato

Libro Físico

Editorial

Routledge

Autor

Catherine Nickerson

Año

2015

Idioma

Inglés

N° páginas

182

Encuadernación

Tapa Blanda

ISBN13

9781138016316

N° edición

Categorías

Lingüística histórica

Introducing Business English (Routledge Introductions to English for Specific Purposes) (en Inglés)

Catherine Nickerson (Autor) · Routledge · Tapa Blanda

Libro Físico

$ 65.30

$ 100.45

Ahorras: $ 35.16

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Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Introducing Business English (Routledge Introductions to English for Specific Purposes) (en Inglés)"

Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication; discusses the latest research on each topic, and possible future directions; features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.